Amazon's Prime Video Service Will Begin Including Ads Early Next Year

Mar. 16, 2025

Rachel Brosnahan in The Marvelous Mrs. Maisel, Lola Tund in The Summer I Turned Pretty, and Dominique Fishback in Swarm.Photo:Amazon Studios, Courtesy of Prime Video, Warrick Page/Prime Video

mazon’s Prime Video Service to Now Include Ads Starting Next Year

Amazon Studios, Courtesy of Prime Video, Warrick Page/Prime Video

Prime Videowon’t be ad-free for much longer.

For viewers who aren’t willing to sit through promotions, an additional fee of $2.99 per month will remove ads from the streaming experience.

The Summer I Turned Pretty on Prime Video.Erika Doss/Prime Video

The Summer I Turned Pretty

Erika Doss/Prime Video

The existing fees for Prime Video are incurred two ways: either through an Amazon Prime account — $14.99 per month or $139 per year — or a standalone Prime Video subscription for $8.99 per month.

The U.S., U.K., Germany and Canada are up first in terms of ad rollout, and can expect the change as the new year arrives. Current Prime Video subscribers will get the ad-free option immediately.

Lord of the Rings: The Rings of Power on Prime Video.Ben Rothstein/Prime Video

Sara Zwangobani (Marigold Brandyfoot), Dylan Smith (Largo Brandyfoot), Beau Cassidy (Dilly), Markella Kavenagh

Ben Rothstein/Prime Video

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The biggest difference is in Netflix’s streaming, which offers an ad tier for a lower cost than its basic, ad-less membership, which costs $15.49 per month. In comparison, if a viewer opts in for ads, they’ll pay around $6.99 per month.

source: people.com