Americans Love Getting Experimental with Cold Coffee Drinks, According to a New Survey

Mar. 16, 2025

Photo: Getty

A waitress holding and serving a paper cup of hot coffee

Half of Americans feel they have what it takes to be a barista, according to new research.

Whether they’re good servers or not, most know what it takes to make a tasty drink. People experiment with their cold drinks as opposed to their hot ones (71% vs. 62%), while others customize their smoothies (55%) and coffee (49%).

Thirty percent of respondents claim they’re loyal to their usual drink, but 45% like to mix it up sometimes.

People also get new drink recommendations from their friends and family (48%) and three in five like to repay the favor, saying they enjoy coming up with creative drinks for their loved ones to try.

When it comes to their drink preferences, nearly a fifth of respondents said that they came up with their go-to beverage while browsing social media.

While 35% like to order their drink straight off of the menu, a quarter of respondents like to order a custom drink, and 31% do both.

As for customizations, people are most likely to change their toppings (71%) above all else.

Sixty-five percent would also adjust their drink’s temperature, the amount of ice or sugar level.

When they swap the milk in their drink, Americans' favorite substitutions include almond milk (48%) or coconut milk (43%).

To make their drink a little more interesting, people are most likely to add whipped cream (39%), honey (38%) or vanilla extract (37%).

Respondents also weighed in on their favorite toppings for specific drinks: Forty-four percent believe honey belongs in tea and some people enjoy adding whipped cream to their coffee (35%) or smoothies (34%).

And sometimes, there can be happy accidents: 23% have accidentally ordered the wrong drink that became their favorite.

source: people.com